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HubFit

A fitness coaching tool. Its pricing is not published as a fixed figure.

10 min read2,174 wordsChecked 23 September 2026Pricing and features verified May 2026

HubFit is the only niche-specific product in this directory. Everything else here is either general coaching software or a tool from an adjacent category; HubFit is built for fitness coaching and makes no attempt to be anything else.

That focus shows in the right place. Fitness coaching lives or dies on whether the client opens an app at the gym and does the session, and HubFit’s programming, tracking and client app are recorded as fully covered while several broader products manage only partial.

This page covers what HubFit is, who it suits, how its money works, exactly what it covers of the eleven-part coaching stack, and the point at which a fitness coach with a growing business outgrows a fitness-only tool.

The short answer

HubFit is a fitness coaching tool built around structured training programmes, habit tracking and a client mobile app. It does that one niche well and has no website builder, no built-in video and no email automation, and its pricing is not published as a fixed figure.

HubFit in the coaching software directory
Photo by Matheus Bertelli on Pexels
HuHubFithubfit.app did not respond to an automated request. The product may still be live; we will not publish a capture we could not take.
HubFit · no capture

What it is good at

HubFit is a solid tool for fitness coaches who want to deliver structured training programs to clients.

That sentence is deliberately written in the terms HubFit’s own makers would use. We publish this directory and we make a competing product, so the least we can do is describe everyone else at their best.

What it covers

Recorded against Coachful, because that is the comparison we have data for. Read the Coachful column as an interested party’s account of itself. Where a capability reads Partial, it means the product does some of the job rather than all of it, and it is never rounded up or down.

  • Structured programs with habits & check-insHubFitYesCoachfulYes
  • Accountability & progress trackingHubFitYesCoachfulYes
  • Works for any coaching nicheHubFitNoCoachfulYes
  • Community & group cohortsHubFitPartialCoachfulYes
  • Session scheduling (self-serve booking)HubFitPartialCoachfulYes
  • In-app video + Zoom / Meet / TeamsHubFitNoCoachfulYes
  • Branded coach websiteHubFitNoCoachfulYes
  • Sell courses & digital productsHubFitPartialCoachfulYes
  • Payments (Stripe & Razorpay)HubFitYesCoachfulYes
  • Email automations & sequencesHubFitNoCoachfulYes
  • Client mobile appHubFitYesCoachfulYes

Pricing and features verified May 2026

What is HubFit?

HubFit is a delivery tool for structured training. A coach builds a programme, assigns it, and the client works through it in an app while the coach sees adherence and progress. That is the shape of nearly all fitness coaching software, and HubFit executes it properly.

The registry records structured programmes with habits and check-ins, accountability and progress tracking, payments, and a client mobile app as fully covered. Community and group cohorts, self-serve session scheduling, and courses and digital products are recorded as partial. Working for any coaching niche, in-app video with Zoom, Meet or Teams, a branded coach website, and email automations and sequences are recorded as absent.

The absent row that reads oddly is "works for any coaching niche". It is not a criticism: it is the registry recording that the product is specialised, which is exactly why a fitness coach should consider it and why a life coach should not.

A person checking a training plan on a phone at the gym
Photo by Matheus Bertelli on Pexels
Fitness coaching happens on a phone at the gym, which is where a fitness-specific tool earns its place.

Who is HubFit for, and who is it not for?

It is for a personal trainer or fitness coach delivering programmed training to clients who are not in the room. Programming, tracking and a client app are the three things that job needs, and all three are fully covered.

It is for a coach whose marketing already works. There is no website builder and no email automation, so the product assumes clients arrive from somewhere else — a gym floor, Instagram, referrals.

It is not for a coach whose practice is broadening. The moment a fitness coach adds a mindset programme, a group course or a corporate wellbeing contract, a fitness-shaped tool starts to constrain rather than help, and the registry records niche flexibility as absent for a reason.

What does HubFit cover of the coaching stack?

Fully covered

  • Structured programmes with habits and check-ins
  • Accountability and progress tracking
  • Payments
  • A client mobile app

Partial or absent

  • Community and group cohorts — partial
  • Self-serve session scheduling — partial
  • Courses and digital products — partial
  • Working for any coaching niche — absent
  • In-app video and Zoom, Meet or Teams — absent
  • A branded coach website — absent
  • Email automations and sequences — absent

What would a coach still need alongside HubFit?

  • A video tool, because in-app video and the meeting integrations are absent
  • A website, because a branded coach website is absent
  • An email tool, because sequences and automations are absent
  • A second system if any offer falls outside fitness

How does HubFit compare with Coachful?

HubFit is purpose-built for training programming, and a specialist beats a generalist at the thing it specialises in. A coach whose entire product is periodised training will find the fitness-specific structures there more natural than a general programme builder.

Coachful runs the same shape of delivery — multi-week programmes with weekly goals and daily tasks, habits with streaks, morning and evening check-ins, progress tracking and a branded client app — for any niche, and adds built-in video, scheduling, a website, funnels, email sequences, courses, community and contracts from $29 a month.

For a trainer with fifty online clients and no other offer, the specialist is a reasonable buy. For a fitness coach who also runs a group challenge, sells a nutrition course and wants a site, a general platform stops being a compromise.

Why does a client app matter more in fitness than elsewhere?

Because the work happens away from the coach, in a place with no laptop. A life coaching client can read a worksheet at a desk; a training client needs the next set, the target weight and the rest time on a phone between lifts.

That is why the fully covered client app is the strongest row on HubFit’s card. Adherence in fitness coaching is mostly a question of friction at the moment of training, and a well-built app removes most of it.

It is also why the check-in matters. A logged session is evidence the coach can respond to within the week, which is the loop that keeps an online training client paying past the second month.

What does a fitness coach actually run a business on?

Programming is the product, but it is not the whole business. A fitness coach also needs a way for strangers to find them, a way to book a first call, a way to take money, and a way to stay in touch with people who are not ready yet.

HubFit covers the delivery and the payment. Discovery (a website), booking (partial scheduling), live calls (absent video) and nurture (absent email) sit outside it, so a HubFit practice is usually HubFit plus two to four other subscriptions.

That is a reasonable architecture when the coach already has those tools and likes them. It is a poor one for a coach starting out, who ends up learning five products before signing a tenth client.

Coachful’s published tiers, for comparison

$29/moLite, up to 5 clients
$49/moSolo, up to 20 clients
$99/moPro, unlimited clients

What does the platform cost per client at different sizes?

HubFit does not publish a fixed price, so the honest comparison is to work out Coachful’s per-client cost and hold it against whatever quote HubFit gives you. The arithmetic below uses only Coachful’s published tiers.

A trainer with 5 online clients on Lite pays $29 a month, or $5.80 per client. At 20 clients on Solo the bill is $49, or $2.45 per client. At 50 clients on Pro it is $99, or $1.98 per client, and that falls further with every client added, because Pro has no client cap.

Whatever HubFit quotes, add the monthly cost of the website, email and video tools you would run beside it. That total, not the headline subscription, is the number to compare.

A worked example: 50 online training clients

The Coachful column uses published prices. The HubFit column is left for you to fill in from a quote, because inventing a figure would defeat the point of the table.

Line itemHubFit practiceCoachful practice
Programming, tracking, client appYour HubFit quoteIncluded in Pro, $99/mo
WebsiteSeparate toolIncluded
Email sequencesSeparate toolIncluded
Live video callsSeparate toolIncluded
Self-serve bookingPartial, may need a toolIncluded
Yearly platform costQuote plus add-ons, times 12$1,188
Per client per monthDivide the total by 50$1.98

What should you check before choosing HubFit?

  1. Get the price in writing

    Pricing is not published as a fixed figure, so ask what you would pay at your current client count and at double it. A tool that is cheap at 20 clients and expensive at 60 changes the decision.

  2. Test the client app on your own phone

    The app is the reason to buy a specialist. Log a real session as if you were the client and count the taps from opening the app to recording a set.

  3. List your next two offers

    If both are training programmes, the niche fit is a strength. If one is a mindset course, a group challenge with a community or a corporate wellbeing contract, check how HubFit handles it before committing.

  4. Price the tools around it

    Write down the website, email, video and booking tools you would need, and their monthly cost. Add them to the HubFit quote before comparing with an all-in-one plan.

  5. Ask how you would leave

    Find out whether client programmes, history and payment records can be exported. Migrating fifty clients is the most expensive move on this page, so the exit matters before the entry.

What are the common mistakes when choosing fitness coaching software?

  • Comparing subscription prices without adding the website, email and video tools a narrower product needs beside it.
  • Choosing on the exercise library alone, when adherence is decided by the client app and the weekly check-in loop.
  • Buying for the practice you have today and not the one you can see in eighteen months.
  • Running programming in one tool and payments in another, so nobody can see which clients are both active and paid.
  • Assuming a group challenge fits a one-to-one tool. Community and cohorts are recorded as partial here, so test it with a real group first.
A coach writing a training plan on a clipboard in a gym
Photo by cottonbro studio on Pexels
A specialist models its own niche more naturally. The question is whether your next two offers sit inside that niche.

What should you do about it?

Ask whether your next two offers are fitness offers. If they are, buy the specialist and add a website and an email tool. If one of them is not, buy the platform that will still fit in eighteen months, because migrating a client base is the most expensive thing on this page.

The fitness coaching ranking orders this category on programming, tracking and a client app built for physical training, which is the criterion HubFit performs best against.

Where it sits

Built for the whole coaching relationship: clients, programmes, sessions, payments. The closest thing to a single system.

Common questions

What is HubFit?

A fitness coaching tool for delivering structured training programmes to clients, with habit and progress tracking and a client mobile app.

How much does HubFit cost?

The registry records its pricing as varying rather than a published monthly tier, so we do not quote a figure. Ask the vendor for current pricing.

Does HubFit work for non-fitness coaching?

The registry records working for any coaching niche as absent. It is built for fitness programming, which is a strength for trainers and a limit for everyone else.

Does HubFit include video calls?

No. In-app video and the Zoom, Meet and Teams integrations are recorded as absent, so live sessions happen in a separate tool.

Does HubFit have a client app?

Yes. A client mobile app is recorded as fully covered, which matters more in fitness coaching than in most niches.

What is the best HubFit alternative?

For a fitness coach broadening into other offers, a general coaching platform with strong programme and habit features. Coachful publishes this directory and covers programmes, habits, check-ins and a client app for any niche, from $29 a month.

Does HubFit have a website builder or email marketing?

No. A branded coach website and email automations and sequences are both recorded as absent, so most HubFit coaches run a separate site and email tool.

Can clients book sessions themselves in HubFit?

Partly. Self-serve session scheduling is recorded as partial, so check whether it covers your booking flow before dropping a dedicated scheduler.

The verdict

HubFit does the fitness coaching job properly: programme, track, deliver to a phone. For a trainer whose whole business is that loop, a specialist tool is a defensible choice and the client app is the part that justifies it.

It is a narrow product by design. No video, no website, no email, and a niche fit the registry records as fitness-only. Buy it for one kind of practice, and buy something broader if you can see the second offer coming.

Elsewhere

We also publish a Coachful vs HubFit comparison on our product site. It argues our case, and it is labelled as ours.