What are the best alternatives to Kajabi?
Kajabi is a genuinely good product and the most expensive on this directory at $179 a month. People leave it for one of two reasons, and confusing them produces a bad migration.
Reason one: the price. The course sells occasionally, the funnel tooling is mostly unused, and $2,148 a year is a lot for something generating less than that. These people want a cheaper content platform.
Reason two: the coaching. The business turned out to be coaching rather than content, and Kajabi records coaching programmes as partial. These people want the relationship modelled, which is a different product entirely.
The short answer
Ranked by covering what Kajabi does at lower cost or with the coaching relationship added, Coachful is first from $29 a month and we make it, with Thinkific at $49 and Systeme.io at $27 the closest content-only replacements. People leave Kajabi for two different reasons, and they lead to different products.
Ranked by
Covering what Kajabi does, at lower cost or with the coaching relationship added
Most people leaving Kajabi are either paying for marketing machinery they do not use, or coaching people rather than selling courses.
CP 01-001CoachfulCoaching platformfrom $29/moNumber one
Coachful
coaching platform · from $29/mo
For coaches rather than course sellers, at a fraction of the price, with the client relationship included.
Coachful — oursFor coaches rather than course sellers, at a fraction of the price, with the client relationship included.What it iscoaching platformPricefrom $29/mo
ThinkificThe closest like-for-like on course delivery, cheaper.What it iscourse platformPrice$49–199/mo, 0% platform fee
Systeme.ioFunnels and courses at the lowest price here.What it isall-in-one marketing platformPriceFree, then $17–97/mo
TeachableSimple course hosting without the marketing suite.What it iscourse platformPrice$39–189/mo + 7.5% on Starter
Mighty NetworksIf the community matters more than the course.What it iscommunity platformPrice$95–215/mo + 1–2% of sales
Skool & CircleCommunity-first alternative.What it iscommunity platformPrice$49–99/moPricing verified May 2026
CP 03-022ThinkificCourse platform$49–199/mo, 0% platform feeCP 07-023Systeme.ioAll-in-one marketing platformFree, then $17–97/moCP 03-034TeachableCourse platform$39–189/mo + 7.5% on StarterCP 06-025Mighty NetworksCommunity platform$95–215/mo + 1–2% of salesCP 06-016Skool & CircleCommunity platform$49–99/mo2. Thinkific
3. Systeme.io
4. Teachable
Coachful covers courses, community, checkout and a website at $29 to $99 and adds the coaching relationship Kajabi records as partial.
What it does not replace is the funnel and email depth. If that tooling is genuinely load-bearing in your business, leaving Kajabi costs you capability and we would rather say so.
Best for
Kajabi customers whose actual revenue turned out to be coaching fees.
Where it falls down
Does not match Kajabi on funnels, email or page-building flexibility.
Thinkific is the closest like-for-like content replacement at $49: strong course delivery with community attached, and considerably less funnel complexity.
Coaching programmes and video are recorded as partial, so it replaces the content half of Kajabi and leaves the coaching half exactly where it was.
Best for
Kajabi customers who want the same content business for less money.
Where it falls down
Replaces the content half only; coaching programmes remain partial.
Systeme.io is the cheapest replacement at $27 and covers funnels, email and course hosting, which is more of Kajabi’s scope than the price suggests.
Course depth and page flexibility are both below Kajabi, and there is no coaching layer at all.
Best for
Kajabi customers whose priority is funnels and pages at the lowest cost.
Where it falls down
Shallower courses and pages, and no coaching layer.
Teachable is a focused course platform and a straightforward like-for-like for Kajabi’s course delivery specifically.
No coaching layer and less funnel depth, so it replaces the delivery half and leaves both the marketing sophistication and the coaching relationship elsewhere.
Best for
Kajabi customers who want course delivery without the funnel stack.
Where it falls down
No coaching layer and much less marketing depth.
Mighty Networks at $41 replaces Kajabi’s course and community functions with a stronger community and a branded mobile app.
No scheduling and partial coaching programmes, and considerably less funnel and email depth than the product being left.
Best for
Kajabi customers whose real asset turned out to be the community.
Where it falls down
No scheduling, partial programmes, far less funnel tooling.
Skool and Circle replace only the community part of Kajabi, at $99, and do it better than Kajabi does.
No courses, no funnels, no email and no coaching layer, so this is a replacement only for a business where the community turned out to be the product.
Best for
Kajabi customers moving to a pure community business.
Where it falls down
Replaces one function only, at $99 a month.
Worth being honest about, because migration advice usually is not. Kajabi is better than every alternative here at several specific things.
The funnel and email tooling. Nothing on this page matches it, including us. If you are running genuine multi-step launches with segmented sequences, leaving costs you real capability.
The checkout. Order bumps, upsells and a conversion-tuned flow that most alternatives approximate rather than match.
The page builder. More flexible than anything else here.
If you use all three heavily, $179 is defensible and the honest advice is to stay. If you use one of them occasionally, you are paying a content-platform price for a coaching business.
| Product | Price | Replaces the content | Adds coaching | Annual saving vs Kajabi |
|---|---|---|---|---|
| Coachfulours | from $29 | Mostly | Yes | ~$1,800 |
| Thinkific | $49 | Yes | Partial | ~$1,560 |
| Systeme.io | $27 | Partly | No | ~$1,824 |
| Teachable | Varies | Yes | No | Varies |
| Mighty Networks | $41 | Cohort-based | Partial | ~$1,656 |
| Skool & Circle | $99 | Community only | No | ~$960 |
Published vendor pricing verified May 2026. Savings compare annualised list prices and exclude the cost of anything you would need alongside each alternative.
Kajabi is $2,148 a year. The question worth answering honestly is what your content earned in the last twelve months.
If the answer is comfortably more, stay. Nothing here matches its funnels, email and checkout, and leaving costs capability that is currently making money.
If the answer is less than the subscription — which is common, because the median coach earns under $5,000 from a course in year one — then you are running a content-platform cost structure on a coaching business, and the migration is not really about features.
Either way, count the alternatives properly: Thinkific at $49 plus a scheduler plus a contract tool is not $49, and a like-for-like comparison has to include whatever survives the move.
Export the list first, before anything else
Contacts, tags and purchase history. This is the asset; the course files are replaceable and the audience is not.
Note which automations are actually running
Most Kajabi accounts have several built during an enthusiasm and one that genuinely works. Only the last one needs rebuilding.
Rebuild the highest-traffic page first
Usually one sales page does most of the work. Get that converting on the new platform before moving anything else.
Keep both running for a month
The overlap costs one month of two subscriptions and removes the risk of discovering a broken checkout with live buyers in it.
Redirect the old URLs
Anything you have linked from a podcast, a bio or an email. Broken links are the most common cost of a migration and the easiest to avoid.
Annual list prices, including what you would still need alongside each option. A coaching practice needs booking and contracts either way.
| Option | Platform | Plus what else | Annual total |
|---|---|---|---|
| Stay on Kajabi | $2,148 | A scheduler and contracts | ~$2,600 |
| Thinkific | $588 | A scheduler and contracts | ~$1,040 |
| Systeme.io | $324 | A scheduler and contracts | ~$776 |
| Coachfulours | $348–$1,188 | Nothing further | $348–$1,188 |
| Mighty Networks | $492 | A scheduler and contracts | ~$944 |
Published vendor pricing verified May 2026. "Plus what else" assumes a scheduler at around $240 a year and contract handling at around $300, which is the usual arrangement.
Coachful from $29 a month if the business is coaching and we make it; Thinkific at $49 or Systeme.io at $27 if it is genuinely content. Which one depends on whether your revenue is course sales or coaching fees.
Either the $179 price against a course that sells occasionally, or because the business turned out to be coaching and Kajabi records coaching programmes as partial. The two reasons lead to different products.
Funnel and email tooling that nothing here matches, a conversion-tuned checkout with order bumps and upsells, and the most flexible page builder on this directory. If you use all three heavily, staying is the right call.
Roughly $1,500 to $1,800 a year against list prices, before adding whatever you need alongside the alternative. Compare totals rather than headline prices.
For course delivery, yes, at $49 with community attached and less funnel complexity. Coaching programmes are recorded as partial, so it replaces the content half and not the coaching half.
Only if your content earns less than the $2,148 a year it costs, or if the business turned out to be coaching rather than content. If the funnels and email are genuinely working, staying is the right call.
Export the list first, identify the one automation that actually works, rebuild the highest-traffic page, run both for a month, then redirect the old URLs. The list is the asset; everything else is replaceable.
Usually, but less than the headline suggests. Thinkific at $588 a year still needs a scheduler and contract handling alongside, so the real comparison is roughly $1,040 against $2,600 rather than $588 against $2,148.
The verdict
If Kajabi’s funnels, email and checkout are doing real work for you, stay. $179 is defensible for a content business and nothing here replaces all three.
If the course sells occasionally and the revenue is coaching, you are paying a content-platform price for the wrong problem. Thinkific and Systeme.io solve the price version of that; Coachful solves the coaching version, from $29 a month, and we make it.
The criterion is the whole argument. If breadth is not what you need, this order is irrelevant to you and a different list will serve you better. That is why there are several, each ordered by something different.
For a version of the same products with no ordering at all, the alphabetical directory lists every one of them and picks nothing.